哈佛经典谈判术 | Negotiation Genius by Deepak Malhotra

    哈佛经典谈判术 | Negotiation Genius by Deepak Malhotra

    From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation.

    Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your negotiating skills and confidence. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and executing negotiations—whether they involve multimillion-dollar deals or improving your next salary offer.文章源自:力哥爱英语(ienglish521.com)力哥爱英语-https://ienglish521.com/3107.html

    What sets negotiation geniuses apart? They are the men and women who know how to:文章源自:力哥爱英语(ienglish521.com)力哥爱英语-https://ienglish521.com/3107.html

    • Identify negotiation opportunities where others see no room for discussion
    • Discover the truth even when the other side wants to conceal it
    • Negotiate successfully from a position of weakness
    • Defuse threats, ultimatums, lies, and other hardball tactics
    • Overcome resistance and “sell” proposals using proven influence tactics
    • Negotiate ethically and create trusting relationships—along with great deals
    • Recognize when the best move is to walk away
    • And much, much more

    This book gets “down and dirty.” It gives you detailed strategies—including talking points—that work in the real world even when the other side is hostile, unethical, or more powerful. When you finish it, you will already have an action plan for your next negotiation. You will know what to do and why. You will also begin building your own reputation as a negotiation genius.文章源自:力哥爱英语(ienglish521.com)力哥爱英语-https://ienglish521.com/3107.html

    什么是谈判专家?谈判专家在思考谈判策略、准备谈判策略与执行谈判策略上和常人有很大的不同;他们能在看似毫无希望的谈判中扭转乾坤;能在百战百胜的同时还能维护自己的自尊,扩展自己的人脉,提高自己的声誉。你可能知道你的周围谁是谈判专家,本书就将与你分享他们的秘密。文章源自:力哥爱英语(ienglish521.com)力哥爱英语-https://ienglish521.com/3107.html

    本书作者迪帕克·马哈拉与马克斯·巴泽曼,这两位哈佛大学商学院的教授在谈判领域耕耘多年,他们的研究与实践活动遍布数十个国家,涉及几十个行业,与之合作过的组织大多为IBM、世界银行、西门子这样的大型知名组织。一直以来,每每读到涉及谈判的文章,总能看到他们闪光的智慧。相信通过阅读本书,能让你对谈判技术有更深层次的理解!文章源自:力哥爱英语(ienglish521.com)力哥爱英语-https://ienglish521.com/3107.html

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