为什么有些产品能抓住我们的注意力;而其他的产品却不能？ 是什么让我们出于习惯而建立与产品的联系？ 是否有一种潜在模式能让技术将我们紧紧吸引;欲罢不能？
《上瘾》揭示了很多让用户上瘾、形成使用习惯的互联网产品和服务背后的基本设计原理;告诉你怎样打造让人们欲罢不能的产品。文章源自：力哥爱英语（ienglish521.com）力哥爱英语-https://ienglish521.com/2173.html
How do successful companies create products people can’t put down?文章源自：力哥爱英语（ienglish521.com）力哥爱英语-https://ienglish521.com/2173.html
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.文章源自：力哥爱英语（ienglish521.com）力哥爱英语-https://ienglish521.com/2173.html
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.文章源自：力哥爱英语（ienglish521.com）力哥爱英语-https://ienglish521.com/2173.html
文章源自：力哥爱英语（ienglish521.com）力哥爱英语-https://ienglish521.com/2173.html文章源自：力哥爱英语（ienglish521.com）力哥爱英语-https://ienglish521.com/2173.html
